Intuitive & creative designs
We design user friendly, well tested, and cost-effective applications that are desirable, intuitive, and meet your business objectives.
Our specialists deliver the best user experience by focusing on optimising the product’s usability and performance, whilst also prioritising business KPIs and technological feasibility.
UX, short for ‘User Experience’ is the way a user interacts with a piece of software or app, and how they feel when interacting with it.
It consists of a series of processes in which the user’s tasks, role, function, technology requirements, demographics and other needs are carefully considered at each stage of the software design. Our designers work to understand the user needs through extensive research such as best practices, workshops, surveys, interviews, and other methods. This then allows a prototype to be created to walk through the customer journey and adjust with real time feedback.
UI, short for ‘User Interface’ refers to the actual interfaces with which users engage. Once the UX prototype is agreed and we know the page structure, we look at the on-screen interactive components, and agree the formatting for the user controls.
This process may include buttons or widgets, text, images, sliders, and many other interactive elements. Our designers ensure that every visual element, transition, and animation included within your product or service is setting the stage for a fluid and positive customer experience.